If you’re not moving forward, you’re moving backward
We’re in the midst of yet another paradigm shift—is your business ready?
By Mike Jackson
Posted on Wednesday, January 6th, 2016
“A paradigm shift is a dramatic change in methodology or practice. It often refers to a major change in thinking and planning, which ultimately changes the way projects are implemented.”
(source: The Free Dictionary)
The sign industry has gone through several major paradigm shifts, driven first by computerization, followed by the Internet, and now smart phones. Most industries have gone through essentially the same shifts.
I just returned from a trip to Denver to see my son, Tyler. He graduated a few years ago from the University of Wyoming with a degree in Graphic Arts. Tyler works at a custom screen printing shop in Denver, designing part of the time and other times using the various presses and machines. He’s actually the catalyst for this article.
Mike and Darla Jackson operate Golden Studios in Loveland, Colorado, and do a variety of sign-related projects. Mike’s website is www.goldenstudios.com. His email address is golden@goldenstudios.com. You can see more of Mike’s photos at www.tetonimages.com and www.goldenstudios.com.