Design & Price: Wrap for an 18-ft. ski boat

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they... Read More

Making PVC dimensional signs

It warps and it has no rigidity. It swells if it gets too hot. You can bend strips of it in half, though... Read More

What’s it cost to produce these ten 18-by-24 site signs?

Often we have a client who wants a short run of site signs. We do them using the method you see here, particularly... Read More

Beyond signs: Selling advertising packages

When I first started my company, I thought that most small businesses needed much more than just lettering on their trucks or signs.... Read More

3 powerful ways to add even more dimension to your signs

One of the reasons I love the sign trade is I get bored quickly. This business has allowed me to constantly explore new... Read More

Revisiting five van layouts

A few weeks ago I was planning an addition to my scale model railroad, and I needed to move some boxes to clear... Read More

Design & Price: 3-by-5-ft. dimensional sign

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they... Read More

Putting the design first

Most small businesses don’t have a cohesive image or brand. Yet more and more often, they have to compete with chains and franchises... Read More

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Cover photo: Prairie Memorials – RT Signs

The code words for this are “negative space.” It refers to the space around each letter, each word, each message group and the... Read More

A short course in creating blackboard art

I never dreamt of being a signwriter, but ever since watching my grandfather forming beautiful letters with pen and ink, I have loved... Read More

Cover photo: Alpine Coachworks – Rob Cooper

When Rob Cooper left Miami for his native New Zealand (and ultimately to Thailand) around 2000, he had to travel light. One of... Read More

Putting it together: Art’s Painting yard sign

One of the greatest country music artists of all time, and one of my favorites, is Alan Jackson. He says of himself, “I’m... Read More

Cover photo: Navajo Cement – Bob Behounek

One of the tools Bob Behounek uses in his great-looking sign designs is the color wheel. It’s essential to a good understanding of... Read More

Tales from my early days in the sign business

Ahhh, the “Good ol’ days” B.C. (before computer)…. Who doesn’t remember them with fondness… or at least a small tear (from laughter) in... Read More

Cover photo: Robert Frost Footwear – Bruce Janssen

3D letters can add a lot to a sign, but a carved graphic or better yet, an actual sculpture, can really make a... Read More

Laying out the new shop

I started screen printing in 1984, and apprenticed in a sign shop in 1986, where I learned hand lettering and myriad other skills.... Read More

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