9 reasons your client should improve their brand (or create one)
Advocating a rebrand for a client who comes in only looking for a sign with their current logo is an approach that shouldn’t... Read More
Affordable CNC routers have given sign shops one of the most affordable production tools to help them compete in today’s graphics market. CNC... Read More When the snow finally melted in late spring, most of the local trucks had been washed clean of road grit. All of a... Read More In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they... Read More For the past 20 years, our shop vehicles have always been our main form of advertising and a showcase for the type of... Read More Presenting your completed work is such a big part of how you market your shop. Making the photos of your signs look their... Read More Moving vehicles are everywhere. Some are on the street; some are on a race track. When it comes to graphics, I feel there... Read More Many, if not most, sign people find their way into the industry from an interest in the creative side of sign making. While... Read More 
Put the power of 3D to work
Five truck door makeovers
Design & Price: 4-by-8-ft. sign on aluminum composite panel
What’s it cost to produce this partial vehicle wrap?
Make great wraps look even better
Race cars have a lot to teach us about truck lettering
A systems approach to your sign business pays off
See more Articles…
Who says the graphics have to stay inside the panel?
“I hate to see a plain white rectangle,” says Greg Scott, GS Worx, New Philadelphia, Ohio. “It just seems that there’s so much... Read More
Cover photo: The Quarterdeck Restaurant – Vince Brodeur
The cover story of the first issue of SignCraft back in 1980 was a feature on the signs of Sanibel Island, Florida, and... Read More
Celebrating 50 years of the Letterheads
It began as seven young sign painters getting together to share what they were learning and to swap ideas in Denver in the... Read More
Cover photo: Steakout Saloon – Dan Seese
Dan Seese, Dan Seese Studios, Fort Collins, Colorado Looking for a quick idea for that next layout? It could be waiting for you... Read More
7 sign fonts with a classic look
So often, the right font makes the difference between a lively, appealing sign layout and the “just-another-sign look.” At the same time, going... Read More
Cover photo: Trustworthy Fire Safety – Phillip Newell
Designing cool signs—make that “effective cool signs”—has always been the draw for Phillip Newell. He’s spent the last 20-plus years creating signs and... Read More
Putting it together: Reimer Honey Farm monument sign
There are plenty of great ideas in the photos of outstanding signs on SignCraft.com. But what about the back story: How did the... Read More
Cover photo: Red Oaks – David Hassan
Not every sign advertises a business, announces a sale or tells folks where to park. Some are nameplates for a residence, be it... Read More
