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“This is sandblasted cedar with the letters finished with 23k gold leaf,” says Art. “The carved HDU bagel sprayed with automotive urethane with a dustpan full of shop floor sweepings thrown into the wet clear for garnish gives new meaning to ‘Everything Bagel’!”
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Cut and layered PVC board with cut vinyl copy
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The main copy is cutout 2-in. HDU board with PVC board backers and sprayed with an automotive pearl color fade. Secondary copy is cut.
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Two layers of CNC-router-cut HDU board with lettering finished in 23k gold leaf
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Cutout PVC letters with 22k gold leaf vinyl faces and cut vinyl copy on clear acrylic backer with an etch-look cut vinyl panel. Cigar is PVC pipe with a fiberglass burnt end and tapered end, wrapped with brown floor protection paper which was then airbrushed with accents and sprayed with matte automotive urethane clear. The cigar label is an eco solvent digital print.
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“This is my design for a new marketing campaign,” says Art. “It was sprayed in house with full-blown faded automotive urethane pearls and clear coat with the help of Waterway colleague Todd Bright. The lettering is all layered cut vinyl. Thirty done so far, twenty more to go this year!”
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Deli and background panel are cut from 1-in. vinyl-faced foam board. The sandwich and woodgrain background are digital prints, and the sandwich is mounted on a PVC cutout.
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Art’s design and lacquer paint job, circa 1987, with lettering by the legendary Russ Mowry
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Cut vinyl film with a fade done with automotive urethane paint
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Cutout PVC letters with cut vinyl faces on a brushed aluminum composite cabinet over a welded aluminum frame. The logo is a digital print.
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Vinyl lettering on cutout ¾-in. overlaid plywood panel finished with enamel paint
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Cutout layered PVC letters and cut vinyl secondary copy on PVC board panel over a welded aluminum frame. Posts and custom brackets are aluminum with masonry bases.
