Even more ways to avoid the ordinary sign look
By signcraft
Posted on Monday, May 9th, 2022
A quick look around most any cityscape will show you plenty of ordinary signs. The information is there but they lack the creative edge that makes viewers take a second look. This is our third collection of ways you can escape the ordinary in your work by borrowing some inspiration from the work of Greg Scott [
GS Worx, New Philadelphia, Ohio].
Greg isn’t in a trendy big city or a cool vacation spot where budgets are big and the demand for creative sign work is high. Instead, he uses practical techniques to give everyday small businesses extra value for the sign dollars—delivering high impact advertising instead of just letters on a board.
So check out these examples of Greg’s work, each with a different tool from his bag of tricks. There’s inspiration enough here to juice any creative signmaker’s imagination and help push the needle on your next design out of the “ordinary” zone.