By signcraft
Posted on Saturday, May 16th, 2026
Customers often bring a Pantone color chip or some other color swatch and want that color used on their sign. This can be a challenge because the process of digital printing on vinyl is different than offset printing on paper, and it especially affects the more vibrant colors. Braun Bleamer, Jet Signs, Palmerton, Pennsylvania, knows the hassle firsthand.
“More than once I’ve spent an hour running 2-by-2-in. square samples, trying to get a perfect match for a customer,” Braun says. “And if you do get it right then get a new printer in a couple years, that time means nothing because the output from the new printer will likely be different than the old one. There’s always some variation in color output from printer to printer.”
In “Get the most out of your digital printer’s color capability” you’ll hear Braun’s solution to this aggravating issue—along with almost 20 examples of great layouts and high-impact color combinations on flat signs, pickups, vans and more.
