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Step-by-step: Complex sign with a tight deadline
July 30th, 2021 by Mike JacksonThis project contains a mixture of basic skills and tools, along with a little help from another sign company and some of today’s… Read More
Overcoming the “I Don’t Need a Logo” syndrome
July 23rd, 2021 by Dan AntonelliOne of the changes I’ve seen in my business as I’ve transitioned from a sign company to a full service graphic design agency… Read More
What’s it cost to make this 24-sq.-ft. sign?
July 16th, 2021 by Mike JacksonMaterials (excluding markup) 4-by-8-ft-by-3⁄4-in. overlaid plywood: $80 Five foam roller covers: $5 Edge sealer: $2 Latex paint for back: $8 Block-out primer: $15… Read More
Design & Price: Graphics for an enclosed trailer
July 9th, 2021 by signcraftIn every issue, SignCraft gives a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More
Step-by-step: Restore a wood sign
July 2nd, 2021 by signcraftSooner or later, it’s necessary to refinish a quality-built wood sign—to sand and repaint it. Other cases call for more extensive woodwork and… Read More
Are you listening to your clients?
June 25th, 2021 by Chris MacmahonSkillfully dealing with clients is arguably the toughest, yet most important, ability a working artist can develop. It could mean the difference between… Read More
What’s it cost to produce this 30-by-90-in. dimensional sign?
June 18th, 2021 by Duncan WilkieMaterials 2-by-5-ft.-by-3⁄8-in. PVC board: $ 57 3-by-8-ft.-by-1⁄2-in. pre-finished overlaid plywood: $ 61 2-by-8-ft.-by-3⁄4-in. overlaid plywood for frame: $ 53 12-ft. 3M VHB Tape:… Read More
Building great-looking, durable posts
June 13th, 2021 by Gary AndersonThe most common structural member for sign mountings is a post. And perhaps the most common sign use is a 4-by-8-ft. overlaid plywood… Read More
Basic sign structures: Posts, Boxes and Fences
June 4th, 2021 by Gary AndersonThe structures that support freestanding signs can do a lot more than hold up the sign faces. They are a part of the… Read More
Design & Price: 3-by-12-ft. banner
May 30th, 2021 by signcraftIn every issue, SignCraft gives a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More
Mastering the fundamentals of design
May 20th, 2021 by Shane DurnfordEffective sign design is about communication. It isn’t about elaborate carving, wild colors or gold leaf—in fact, those things have nothing to do… Read More
10 tips on using color successfully
May 17th, 2021 by Randy HoweWhen it comes to color I’m more of a minimalist. Again, it’s about simplicity. I tend to use just enough color to get… Read More
