Creating logos with a retro look
My favorite genre of logo design is retro logo design. They just seem to be so much more fun than corporate logo design—and… Read More
Dan Antonelli
How logo design can help redefine your business
The need to diversify your product offerings has never been more important. The more things you can offer your current clients, the better…. Read More
Rethinking fleet graphics: Variety helps reinforce the message
The “rules” of fleet lettering are pretty consistent for most business: You have a fleet of vehicles; they should all look identical. Generally,… Read More
Back to basics: Keep your logos clean and simple
With so many easy-to-use filters and special effects now available, it’s easy to get carried away with adding all sorts of bells and… Read More
5 steps to great logo designs
At my agency, we’re fortunate to get a very wide range of logo design work—from the landscape company to the computer consulting firm…. Read More
Seven sign industry challenges—and how to capitalize on them
Why sell design? Helps distinguish your shop among competitors Puts focus on the importance of design rather than the physical aspect of signage…. Read More
Mockups sell designs
More tips to help you get the logo approved Communication: Have conversations up front about who their new logo should be targeting. Find out… Read More
20 years, 20 tips
In the summer of 1995, I officially registered my business, opened a business checking account, bought some paint and a plotter, and started… Read More
Overcoming the “I Don’t Need a Logo” syndrome
One of the changes I’ve seen in my business as I’ve transitioned from a sign company to a full service graphic design agency… Read More
