signcraft

Cover photo: The Office – Tim Beyer

Succeeding (or even surviving!) in the sign business in a small town is challenging. The mindset of the market is different than in… Read More

Design & Price: Box van lettering

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

What do others get to letter a semi cab?

Most sign shops do their share of basic, one-color truck lettering projects—just a company name and phone number in a pleasing layout. The… Read More

Rebuilding a customer’s logo

Often a customer comes in for a new sign or vehicle graphics but brings a logo that is showing its age or just… Read More

Download this illustration and make sales easier

Customers often don’t understand the difference between a full wrap, a partial wrap or basic lettering on their vehicle. Some even refer to… Read More

Cover photo: The Works – Peter Poanessa

Among all the flat sign panels along the street, a curved sign face really stands out. To take advantage of this, Peter Poanessa… Read More

How to determine your hourly rate

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Print these tabs for your Sign Pricing Guide (PDF)

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Shop Cart: Tips & Tricks

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Shop Cart: Materials List

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Shop Cart: Vector

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Shop Cart: Drawing

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File Management PDF

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Print these tabs for your Sign Pricing Guide (EPS)

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Download McScript—a classic hand lettered script font

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Brian Johnson’s van illustration – JPG Download

When meeting with a client about vehicle lettering, Brian Johnson uses this illustration to show six options for vehicle advertising on a van,… Read More

Brian Johnson’s van illustration – PDF Download

When meeting with a client about vehicle lettering, Brian Johnson uses this illustration to show six options for vehicle advertising on a van,… Read More

Cover photo: R.A. Guy Contracting – Brian Schofield

  Years ago, Brian Schofield and Karin Levin decided they wanted to avoid one of the pitfalls that plagues many sign businesses: Failure… Read More

Seelander and Swanson changed the course of sign design

One of the most influential sign companies in Chicago-style sign design was Seelander and Swanson. Created by a partnership of J. Marshall Seelander… Read More

Cover photo: All Points Towing – Lane Walker

As clear coats on vehicles became more impervious and lead was removed from lettering enamel, many sign painters began to experience problems with… Read More