Readers comment: Emphasize the company’s name or their product/service?
A couple of weeks ago, we featured an article by Jeff Cahill titled, “Should you emphasize the company name or their product/service?” Jeff… Read More
signcraft
Cover photo: Sparacino Auto Rescue – Scottie Kania
Some sign makers do a little bit of everything while others settle into a niche market like 3D signage, truck lettering, boats or… Read More
Putting it together: Oakdale Farms – RT Signs
It’s always great to see a beautiful sign, but for creative sign makers it’s even better to learn what went into designing and… Read More
Cover photo: Bird & Jim – Signs We’ve Seen
Tourist towns always have more than their share of interesting signs, and Estes Park, Colorado, is no exception. Small shops and places to… Read More
10 beefy fonts for the New Year
Big, bold, beefy letter styles really come in handy on signs. They are usually extra-legible. They deliver plenty of contrast to medium, light… Read More
Cover photo: DMU Concrete– Bob Behounek
At the peak of his career, Bob Behounek was designing and lettering the graphics on about 400 trucks per year. Many of those… Read More
Before-and-after examples mean easier sales
Before-and-after examples may be the fastest way to educate customers and gain their confidence during the sales process. It may be before-and-after photos… Read More
SignCraft Reader Survey: Emphasize the company name or the product/service?
If you read Jeff Cahill’s article this week, “Should you emphasize the name or the product/service?”, we’d like to know your opinion on… Read More
Putting it together – Smart Cents storefront signs
Seeing the finished product can give you an idea for a layout or color combination, but there’s more to the story with most… Read More
Cover Photo – Hutch’s Towing – David Showalter
Everyone has a few fonts that you know you can count on in the layouts you do every day. We often ask sign… Read More
Here’s how others finish HDU board
A while back, we asked SignCraft readers how they finished HDU board. We received many excellent responses and as expected, everyone has a… Read More
Cover photo: Eagle Eye Trucking – Braun Bleamer
One of the quirky things about the sign business is how a certain type of work often seems to come in all at… Read More
Design & Price: 32-sq.-ft. monument sign
In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More
Cover photo: Forever Tattoo – John Dozier
Rather than choose the sign industry as a career, most sign people find their way into it by accident. In John Dozier’s case,… Read More
Bored with solid backgrounds? Perforate ’em!
There are a lot of signs out there made with cut-out letters on a flat panel. The dimension of the letters always looks… Read More
Not exactly signs—or are they?
When he sent SignCraft photos of some of his recent projects, James Dobson [Albury, New South Wales, Australia] included a few things that… Read More
Cover photo: Garage – Franklin & South Manchester Railroad
If you’ve seen photos of busy US cities in the 1930s, you know that there were plenty of signs—on shopfronts, walls, vehicles and… Read More
Putting it together: People’s Linen Service
Stepping outside the commonplace is a sure way to catch the sign viewer’s eye. Peter Poanessa, Keene Signworx, Swanzey, New Hampshire, does this… Read More
Cover photo: Barkman Gravel and Landscaping – RT Signs
Sometimes a customer loves the look of custom 3D signs for their storefront but their budget isn’t quite there. That’s when a cutout… Read More
James Dobson: A dozen cool sign projects
James Dobson has always worn a lot of hats—sign maker, innovator, inventor, all-around graphics person and more. He and his sign work were… Read More
