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January

Cover photo: A&A Towing – Lane Walker

January 26th, 2025 by

Nothing shows the difference that effective graphics can make like two simple photos: the before and the after. It doesn’t take a signmaker… Read More

Sign making sans technology

January 27th, 2025 by

Rob Cooper has no computer. Nothing is printed or routed; it’s either painted or carved. The technology involved in his sign work is… Read More

Cover photo: Stiggs Brewery – Bruce Janssen

January 19th, 2025 by

For nearly five decades, Bruce Janssen has been making custom signs for the resort towns around Lake Charlevoix in northern Michigan. His customers… Read More

Q&A: Why is this perforated window film failing?

January 19th, 2025 by

A reader wants to know: “In November 2023, we installed perforated vinyl with clear gloss laminate on the rear windows of a van…. Read More

5 versatile, low-cost fonts for sign work

January 20th, 2025 by

The right typeface can really bring a sign layout to life. Likewise, type that is boring, generic or hard to read at the… Read More

Cover photo: Farmhouse Inn – Jim Lago

January 12th, 2025 by

Odds are most of your sign designs are for commercial businesses that need plenty of impact. But not every sign needs to shout—sometimes… Read More

Metal sculpture graphics are easy—and look great!

January 13th, 2025 by

Many signs simply give the business name or their service to viewers. They provide the necessary identification. But a sign that uses creative… Read More

5 tips for succeeding in the sign business

January 6th, 2025 by

Working at a dozen shops over your career, as I have, has its benefits. You get to see good and bad examples of… Read More

Cover photo: Burgers R Us – RT Signs

January 5th, 2025 by

Sign design can be challenging enough without creating problems for ourselves. Clients make demands, budgets are limited, deadlines are looming. Why make it… Read More

December

How to save a sign sale

December 23rd, 2024 by

We had a call the other day from a frustrated user who had lost a sale. The customer, who had a nearby business,… Read More

Cover photo: Tiki Room – Ray Kinman

December 22nd, 2024 by

In Ray Kinman’s shop, the sound of a 3-D sign coming together is not the high-pitched whine of the CNC router but rather… Read More

Cover photo: Flood Gate Vineyard – Jim Lago

December 15th, 2024 by

In the late 1970s, the wine industry began to explode in Northern California’s Sonoma Valley. Jim and Tami Lago moved their sign business… Read More