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March

Adding letters to a classic amphitheater

March 5th, 2022 by

Over a year ago, I was contacted by a company who was designing lighted lettering for the Spreckels Temple of Music at Golden… Read More

February

The magic word: “No.”

February 28th, 2022 by

Doc Guthrie has been in the sign business for over 50 years and was also the instructor for the well-known Sign Graphics Program… Read More

Video: Clean up your images for maximum impact

February 27th, 2022 by

Background clutter can really distract from photos of a great-looking sign. In this brief video, Mike Jackson shows how to quickly get rid… Read More

Pricing Survey: What do others get to letter a truck like this one?

February 21st, 2022 by

Routine truck lettering jobs like this are common in most sign shops—just a company name and phone number in a pleasing layout. So… Read More

Tips & Tricks: Don’t let your paint skin over

February 20th, 2022 by

One of the handiest tips I’ve come across over the years is to put an arrow on the lid of a new can… Read More

Tips & Tricks: Try this router bit for acrylic sheet

February 19th, 2022 by

There’s a router bit that we’ve been using lately that is really incredible: the 3/8-in. single flute, up spiral Vortex router bit #5640…. Read More

Bill Mann: Boat lettering on the North Shore

February 12th, 2022 by

Like a lot of sign makers, Bill Mann found his way into the sign business through a different passion: boats. A long-time competitive… Read More

Sample signs help you reach into new markets

February 14th, 2022 by

I’ve written recently about some new markets we’re currently trying to break into by creating some preliminary concepts and shopping them around. Our… Read More

Signs of Europe: Observations of an old ex-pat sign guy

February 4th, 2022 by

I moved from California to Europe (Is that vague enough? Hey, I could’ve said, “from the Western western hemisphere to Eastern western hemisphere!”)… Read More

Business Cards: February 2022

February 6th, 2022 by

Business cards are an important and inexpensive marketing tool. They have a way of lingering on desktops, staying in pockets and wallets. They… Read More

January

Painting wall graphics the old school way

January 31st, 2022 by

If you look at photos of cities and towns from 100 years ago, there are always plenty of signs on the old buildings…. Read More

Inbox | January 2022: From our readers…

January 30th, 2022 by

SignCraft back issues for free, 2022 Sign Expo registration information, Mike Meyer’s Hand Lettering Workshop schedule, New Year’s Eve signage and a cool… Read More