
Get the letter spacing right
August 29th, 2020 by Mike JacksonComputer fonts are typically designed with a generous number of “kerning pairs”. Kerning refers to the spacing between any two letters in a… Read More

Design & Price: Boat lettering
August 29th, 2020 by signcraftIn every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

7 steps to using mascots to build brands successfully
August 26th, 2017 by Dan AntonelliAs designers, we’re tasked with creating images that become “sticky” in people’s minds. We’re building images that we hope will not only be… Read More

7 steps to a successful sign sales presentation
July 8th, 2015 by Richard McKinleyRead this article and many more like it with a membership to SignCraft.Already a SignCraft.com Member? Click here to log in.- or -Join… Read More

Joe and Sandy Paffoon
August 29th, 2020 by signcraftShop name: Boardwalk Designs Shop size: 5000 sq. ft. Staff: 10 Age: Joe is 69 Graphics equipment: Two HP latex printers Two Gerber… Read More

Kevin Woolbert
August 29th, 2020 by signcraftShop name: Second Wind Signs Shop size: 2000 sq. ft. Age: 54 Graphics equipment: Roland printer ShopBot CNC router 24-in. Graphtec cutter Online:… Read More

9 tips for a more successful sign business
June 20th, 2017 by signcraftThere’s a lot to learn if you want to succeed at making signs—design, construction, sales, fabrication and technology are all key aspects. But… Read More

What’s it cost to letter this vehicle?
August 22nd, 2020 by signcraftMaterials: Two yards of black intermediate vinyl film, with application tape: $6 CDN 6 sq. ft. of digital prints, with laminate: $54 CDN… Read More

10 tricks for better layouts
April 20th, 2017 by Jeff DeveyLike every sign designer, I’ve learned a lot of things over the years that have really helped me improve my designs. Besides making… Read More

Shop Trucks
August 29th, 2020 by signcraftSend us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More
Tips & Tricks
August 29th, 2020 by signcraftGet our Trade Secrets e-letter You’ll get even more great tips in our free Trade Secret e-letter each month. You can sign up… Read More

