Online Exclusives

Drop the lettering down on the doors

June 25th, 2020 by

One of the fundamentals of sign layout is to put the primary copy in the optical center of the panel. On a truck,… Read More

More sign shop display areas

June 2nd, 2020 by

A couple of Trade Secrets ago, we shared photos of the display areas of a few top sign makers to show how sample… Read More

Dealing with a bad customer-provided design

May 19th, 2020 by

A customer comes to you with a design they made up and want to use it for their sign. You know it’s going… Read More

Samples and photos make sales easier

April 30th, 2020 by

Whether it’s a simple display on the office wall or a large showroom, one of the best tools for marketing your work are… Read More

PVC can help you offer an affordable 3D sign

April 21st, 2020 by

Often a client would like a 3D sign instead of a flat sign but just can’t stretch their budget for it. Or they… Read More

More tips on removing vinyl graphics

April 2nd, 2020 by

After our recent post, How do you remove old vinyl graphics—and price it?, several readers told us they agreed that removing old vinyl… Read More

How do you remove old vinyl graphics—and price it?

March 13th, 2020 by

Issue after issue of SignCraft shows great-looking cut vinyl graphics and printed wraps on vehicles, but seldom do we talk about removing them…. Read More

More great substrate storage rack designs

February 19th, 2020 by

Our recent feature, Build one of these handy racks to store sheet goods, brought us more great designs for sheet goods storage racks…. Read More

What would you get for this 4×10 ACM sign?

January 27th, 2020 by

Jot down your price for this project: The owner of a towing company whose trucks you letter is opening a speed shop. He… Read More

Fancy isn’t always better

January 13th, 2020 by

Neuropsychology has recently “discovered” something that top sign designers have known for a long time: Clean, simple letter styles are read much faster… Read More