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8 design ideas you can put to work today

May 8th, 2017 by

The pressures of a busy work day don’t always lend themselves to coming up with new design ideas. It’s easy to get into… Read More

Take a video tour of two sign shops

April 20th, 2017 by

Do you like dropping in another sign maker’s shop and getting a quick tour? Here’s your chance to take a quick video tour… Read More

Here’s what a 3-by-16 storefront sign sells for

March 9th, 2017 by

Time for a quick estimate: What would you charge for a 3-by-16-ft. storefront sign on aluminum composite material like this one? We’ll show… Read More

Turn HDU board into barn wood backgrounds

February 17th, 2017 by

You can sandblast HDU board and get an interesting pebble texture, or you can blast through a grain simulator like the GrainFraim grain… Read More

What would you charge for these trailer graphics?

January 23rd, 2017 by

Grab a pencil. Let’s say the owner of a landscape company just stopped by with the new 16-ft. trailer to get a price… Read More

A compact, efficient vinyl sign workspace

January 6th, 2017 by

A veteran sign maker told me once that there were only three ways a sign shop could be more profitable: raise prices, reduce… Read More

Make post covers the easy way

December 7th, 2016 by

In the previous Online Exclusive article we showed some interesting variations on post covers and how they can dramatically improve the impression that… Read More

Four easy ways to make mountings pay off

November 14th, 2016 by

So you’re working away on a design for a great-looking sign. Naturally, most of the attention goes into the layout of the sign… Read More

It’s hard to beat a sign for value

October 25th, 2016 by

When it comes to long-lasting advertising, a well-made sign is hard to beat. Compare it to the longevity of other types of ads…. Read More

Storm: Dan Seese, Dan Seese Studios, Inc., Fort Collins, Colorado

6 easy ways to set your layouts apart

October 6th, 2016 by

It should be easy to make signs that stand out from the crowd, right? Not really. All sorts of things get in the… Read More

Here’s how others price their signs

September 21st, 2016 by

Last week we asked Trade Secrets readers to help us out with a survey to find out how sign shop owners price their… Read More

5 steps to more effective truck lettering

August 25th, 2016 by

When it comes to sign design, vehicles are much more of a challenge since they must be read while they’re moving—and often by… Read More

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