signcraft

Roger Cox: Back to sign making

Roger Cox waded into the sign business right out of college in 1988, a graduate from Rocky Mountain College of Art and Design…. Read More

SignCraft’s Instagram delivers loads of free inspiration

If you’re already an Instagram user, be sure to visit @signcraftmagazine to see over 1500 images of outstanding signs of all types—trucks, 3D, … Read More

Download this chart to help clients understand legibility

Customers often load a sign with excessive copy that forces the sign designer to use smaller letter sizes, hurting the readability of the… Read More

Six ways to use the background to energize a layout

When a sign is seen from a distance or is on a vehicle in motion, there’s not much you can do with the… Read More

6 super simple tips that make things a little easier

Keep track of your trimcap adhesive If you make electrical signs, you know how easy it is to forget how many coats of… Read More

Design & Price: 3D sign for a vacation home

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Lisa Hutchinson: Custom signs via the web

Lisa Hutchinson remembers the day in 1979 when she walked past the sign painting class at Boston’s Butera School of Art. Shop name:… Read More

More font favorites: Randy Howe

The typefaces you choose for a sign project have a huge impact on the effectiveness of the sign. The font first must be… Read More

3-D signs can grow your business

3D signs pack a lot of appeal and it’s easy to add them to the type of signs you offer. It opens the… Read More

Give your layout the squint test

Many years ago, SignCraft asked the legendary Chicago sign designer Bob Seelander how to tell if a sign layout was going to work…. Read More

Tips & Tricks: Smart Paint Racks make handling sign panels easier

If you’re short on space, Saker Smart Paint Racks can help. They let you hold sign panels by the edges for painting and… Read More

Do you really need to print at 300dpi?

The short answer is no, according to Doug Downey [The Image Factory, Stratford, Ontario, Canada]. Doug says that many sign designers are working… Read More

Tips & Tricks: Get the right blade for your bandsaw

Don’t use a blade for your workshop bandsaw that’s designed for cutting wood only. A bi-metal blade isn’t that much more expensive and… Read More

10 easy ways to boost your bottom line

It’s a simple fact of business that is easier to increase the value of a sale to an existing customer than it is… Read More

Scottie Kania: Plenty of trucks and racecars

When we first featured Scottie Kania in SignCraft back in 2008, he was busy turning out signs and vehicle lettering—and doing plenty of… Read More

Reflective film can double the value of a sign

Highway signs take great advantage of the power of reflective film for lettering and graphics, but ironically relatively few commercial signs do. As… Read More

Four steps to high-impact vehicle signage

“We all know that truck lettering is the most bang for a client’s advertising buck,” says Braun Bleamer, Jet Signs, Palmerton, PA. It’s… Read More

Graphics and striping complete the lead sled look

In the late 1940s and early ’50s, American auto makers turned out big, heavy cars powered by hefty V-8 engines. They were the… Read More

Keep 4×8 ACM signs from buckling

Readers want to know: “What’s the most practical way to support a 4×8 sign made of 3mm aluminum composite sheet that is mounted… Read More

Prevent lettering enamel from losing its shine

Readers want to know: “Lettering enamel seems to start to lose its gloss in just a few months these days. Should I be… Read More