signcraft

Don’t let secondary copy steal the show

You don’t have to look at too many of his signs or vehicles before you realize Braun Bleamer [Jet Signs, Palmerton, Pennsylvania] is… Read More

Signs We’ve Seen: August 2023

Here’s a another batch of impressive work by SignCraft readers. Don’t forget to send us yours! Round-faced letters finished with 23K gold leaf… Read More

How to succeed in the sign business for 47 years (or longer)

Fifty years ago, David Showalter was a young housepainter. While painting a house next door to a sign shop, he mentioned to the… Read More

Design & Price: Pickup-truck lettering

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

Six tips for strong logos

For most small businesses, the primary use of their logo is for their signage. And since most signs are viewed by people passing… Read More

Q&A: How do you insure good paint adhesion on aluminum composite material?

A reader wants to know: “Has anyone found a prep and finishing system that works well on ACM? “I like the material because… Read More

Handling linear layouts

Back in the mid-1960s, my travels in and around the greater Chicago area were a source of inspiration and amazement. Right in the… Read More

Minimizing digital printing hassles—and lost profits

Digital printing goes smoothly when you create your own files, but that can change when you have to deal with a file that… Read More

Working with the customer’s layout ideas

Sometimes, no matter how hard you try, you don’t get much say in the layout of a sign. Customers get ideas in their… Read More

Q&A: How do you apply graphics above a Ford Transit windshield?

Readers want to know: “How do you set up to apply lettering above the windshield on a tall Ford Transit van? “I have… Read More

Outsource to grow your business without adding equipment or staff

Very often the customer who arrives at a sign company needs more than just a sign. They may need a logo design and… Read More

Fixing the “Jack’s Ridge” layout

Some signs do their job, but sadly, a great many fall short. It matters little whether they are big illuminated displays, gilded 3D… Read More

Tips & Tricks: Installing a sign without help

Here’s another simple method that I use to install a sign on a wall. I often work alone, so it is especially helpful… Read More

Not enough budget for 3D? Cut it out!

Sometimes a customer loves the look of your custom 3D signs for their storefront but their budget may be more in line with… Read More

Q&A: Why is this digital print peeling?

Readers want to know: “What’s the cause of this digital print peeling off the ACM panel after being outdoors for just over a… Read More

Digital print problems? Try this easy fix!

Most of the wholesale digital printing companies prefer to get a PDF with the fonts converted to curves. This helps ensure that the… Read More

Make weeding vinyl easier

I stick my tools—X-Acto knives, razor blades, etc.—in a scrap of HDU board on my weeding table. It saves time because they’re always… Read More

Six cool sign kits

Sign kit, brush box, sign box—call it what you will, but it’s still an essential tool for the sign painter. A well-stocked kit… Read More

Design & Price: 4-by-12 printed banner

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Making simplicity work

When you flip through the online portfolio of the work of RT Signs [Steinbach, Manitoba, Canada], you can’t help but be struck by… Read More