Five design tips you can borrow from effective stock car lettering
When it comes to signage, nothing can look more cluttered than a stock car. There are loads of sponsors who pay to support… Read More
signcraft
Tips & Tricks: A block and tackle does the lifting
I often use a lightweight block and tackle to do the grunt work of lifting signs. They are easy to use and make… Read More
Selling with the power of before-and-after photos
Nothing shows the difference that effective graphics can make like two simple photos: the before and the after. The person looking at those… Read More
Inbox – July 2022
The ultimate sign shop wallpaper Dear SignCraft, Read this article and many more like it with a membership to SignCraft.Already a SignCraft.com Member?… Read More
Bruce Janssen: Custom dimensional signs in Michigan’s North Country
Shop name: The Wood Shop Location: Boyne City, Michigan Shop size: 5000 sq. ft. Age: 75 Staff: Three, plus Bruce Graphics equipment: Precix… Read More
Design & Price: 4-by-12-ft. banner
In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More
Law enforcement vehicles deserve great graphics
Virtually every community in North America has a fleet, large or small, of vehicles for their law enforcement officers. That adds up to… Read More
Bob Behounek breaks down ten truck door layouts
“The first thing I think on any sign layout is ‘What do I need to read first?’” says Bob. “Nothing else matters until… Read More
Inbox: June 2022
New international magazine for sign painters Sam Roberts and Better Letters have just launched BLAG, Better Letters Magazine, a print and online magazine… Read More
Signs that don’t shout
Most of the time you probably make sure that a sign’s message has plenty of impact. But not every sign needs to shout—sometimes… Read More
Don’t create a layout or legibility problem for yourself
Sign design can be challenging enough without creating problems for ourselves. Clients make demands, budgets are limited, deadlines are looming. Why make it… Read More
Ray Kinman – 45 years of hand carved signs
Location: Grass Valley, California Age: 66 Online: www.woodcarverguru.com On Facebook as Ray Kinman On Instagram as @woodcarverguru In Ray Kinman’s shop, the sound… Read More
Signs We’ve Seen: May 2022
Here’s a batch of impressive work by SignCraft readers. Don’t forget to send us yours! How about a raw steel background? Mike Leary… Read More
Using structural frames for high-density urethane signs
One popular method of strengthening high-density urethane (HDU) sign panels is to laminate the sign face to another substrate to get the structural… Read More
Profile: Scott Bouma
Shop name: Scott’s Signs Location: Grandville, Michigan Size: 5500 sq. ft. Age: 65 Staff: 5, including Scott Graphics equipment: FlexiSign software Roland SolJet… Read More
Saving traditional Irish shopfront signage
About two years ago, Dee Maher Ring realized that a beautiful part of the Irish cityscape—the traditional hand-painted shopfront sign—was at risk of… Read More
Moving from sign shop to marketing firm
Here at SignCraft, we frequently hear from sign makers who find their business changing. Some are seeing it start to happen on its… Read More
Even more ways to avoid the ordinary sign look
A quick look around most any cityscape will show you plenty of ordinary signs. The information is there but they lack the creative… Read More
Inbox – May 2022
T. ‘Dusty’ Yaxley 1936-2022 Dusty Yaxley, known by many for his workshops on carving and gilding signs, as well his passion for… Read More
How to start getting deposits
Recently in “Every job starts with a deposit” Brian Schofield and Karin Levin spelled out the importance of getting a deposit for every… Read More
