Articles

John Teeto

Shop name: Teeto Signs Shop size: 1800 sq. ft. Staff: 3 Age: 60 Graphics equipment: Gerber Omega software Gerber cutter Online: www.teetosigns.com The… Read More

Cracking the laser marking and ID market

Although it’s amazing to see incredible detailed graphics, illustrations or even portraits rendered by laser, a far more common use is laser marking—identifying… Read More

Letters

Andy Cochran: 1964–2018 Dear SignCraft, Andy Cochran, 54, of Woodcraft Sign Shoppe, Kewaskum, Wisconsin, died of ALS on October 16, 2018. He was… Read More

Rob Estes

Shop name: Brushstroke Signs Shop size: 2400 sq. ft. Age: 49 Graphics equipment: MacBook Pro Graphtec plotter ShopBot 4×8 router Online: www.brushstrokesigns.com On… Read More

Shop Trucks

Send us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More

Steve Davidson

Back in the mid-eighties, Steve Davidson, now 56, started taking night classes in the sign program at Los Angeles Trade Tech, where his… Read More

Darren Wenzel

Shop name: Gasoline Art Shop size: 1440 sq. ft. Age: 47 Graphics equipment: Plenty of brushes and airbrushes plus a Roland VG-540 printer/cutter… Read More

Tips & Tricks

Have a tip to share? Be a part of SignCraft! Share your favorite shortcuts, gadgets used in your shop and other time-savers. Email… Read More

Logo design for truck wraps

Nearly all of our truck wrap designs first involve a brand redesign or building one from scratch. The nice thing about that is… Read More

The magic of three-tier pricing

Mike’s approach has helped sign people boost profits for over three decades Thirty-two years ago, Mike Jackson wrote an article, “Price your work… Read More

A landmark sign for a pet hospital

Not long ago, a veterinarian from a neighboring town dropped by our shop. She wanted to rebrand her business with one of our… Read More

What’s it cost to produce this 23-by-32-in. sandblasted sign?

Materials: Allwood western red cedar sign blank: $130 Sandblast mask: $45 Paint: $30 Total materials: $205 Labor: Design: 20 minutes Cut panel to… Read More

Design Clinic: 4-by-12-ft. fascia sign for a salon

When the phone rings with prospective work, most of us are interested to help in any way possible. That’s the nature of the… Read More

Profile: Dennis Stanworth

Shop name: Stanworth Signs Shop size: 600 sq. ft. Age: 53 Graphics equipment: Roland GR540 plotter Online: www.stanworthsign.com While many sign business owners… Read More

Design & Price: 3D sign for a law office

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Designer at work: David Hassan

With roots in Colonial times and classic maritime signs and graphics, Cohasset, Massachusetts, has a rich history of carved graphics. Decades ago, it… Read More

Profile: Judy Grossman

Shop name: JG Designs Shop size: 1500 sq. ft. Age: 68 Graphics equipment: Ioline Studio 8 plotter Wacom Intuos 4 tablet CorelDRAW X8… Read More

Letters

Mike Fast, 1940–2018 Mike Fast of Andrew Mack & Son Brush Co. died September 29, 2018. Those who bought brushes from Mike or… Read More

Shop Trucks

Send us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More

Tips & Tricks

Less is more: Use before-and-afters to sell signs Although retired from Corporate Image of Illinois, the architectural design and consultation firm I established… Read More