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March

Sell the impact of wall prints

March 1st, 2017 by

One of the markets created by the advent of digital printing is wall prints or wall wraps—custom designed digital prints that are installed… Read More

January

Letters

January 1st, 2017 by

Wall repaint—99 years later Dear SignCraft, Recently I had the excellent opportunity to restore a Gold Medal Flour wall sign in DeGraff, Ohio…. Read More

The 1-2-3 approach to successful truck door lettering

January 1st, 2017 by

On many (maybe most) trucks, the lettering is confined to the doors. This is especially true of tractor trailer cabs. The most common… Read More

Profile: Keith Smith

January 1st, 2017 by

Shop name: Brushworks Signs & Graphics Shop size: 2200 sq. ft. Staff: 3 Age: 37 Graphics equipment: Roland VersaCAMM 540B printer/cutter Graphtec 24-in…. Read More

Getting the most from Photoshop’s Clipping Masks

January 1st, 2017 by

Photoshop has about a gazillion tools and features, but a few powerful ones jump off the page that could help many sign designers…. Read More

December

What’s it cost to produce this 5-by-12-ft. storefront sign?

December 31st, 2016 by

Materials: 5-by-10 panel of 1.5-in. 15-lb. Sign-Foam HDU: $525 Black Beauty abrasive: $40 30-mil sandblast mask: $100 Primer and paint: $75 PPG clear… Read More

Design Clinic: New look for a pizza shop

December 31st, 2016 by

When it comes to business, things change every day. Circumstances send owners from one interest to another. Let’s say that was the case… Read More

October

Letters

October 31st, 2016 by

Sell signs as custom made products Dear SignCraft, The recent survey on how we price our work [for the survey results, visit SignCraft.com… Read More

Stripes & Graphics: “Hot Rod Jen” Thomas

October 31st, 2016 by

Some kids grow up around ballfields or horses. Others grow up on a lake or on a farm. Jennifer Thomas grew up around… Read More

Signs We’ve Seen

October 31st, 2016 by

We’d like to see your work! …or photos of signs you’ve seen. Email them today to signcraft@signcraft.com or mail to SignCraft, PO Box… Read More

Glazes work magic on 3D graphics

October 28th, 2016 by

Last issue we showed several name plaques we have created for the participants of our workshops through the years. While they were a… Read More

Design Clinic: Sign faces for an auto repair shop

October 28th, 2016 by

Tenant signs on directories can be a challenge, no doubt. Often there is a lot of visual competition on a directory, and clutter… Read More