Online Exclusives

How to get sign code variances

April 7th, 2022 by

So your client needs more or bigger signs than the sign code allows. Or signs closer to the road. Or a different type… Read More

What’s it cost to produce this way-finding sign?

April 1st, 2022 by

One of the hardest-working types of signs is the everyday way-finding sign that guides people through a building or around a campus. They… Read More

Design & Price: Box truck graphics

March 25th, 2022 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

Think before you compress or extend that font

March 18th, 2022 by

Choosing the correct font can be an overwhelming task for the professional designer. When faced with the ever-growing list of fonts to choose… Read More

What’s it cost to produce four 2-by-3-ft. sandblasted signs?

March 4th, 2022 by

I did my first sandblasted signs back in 1973 at Cal Neon in San Diego, the first sign shop I worked in. I… Read More

20 years, 20 tips

February 25th, 2022 by

In the summer of 1995, I officially registered my business, opened a business checking account, bought some paint and a plotter, and started… Read More

Put shades, shadows and outlines to work

February 18th, 2022 by

Back in sign painting days, the most common way to add some appeal to lettering was to add a shade or shadow. Customers… Read More

Troubleshooting common layout problems

February 11th, 2022 by

The first Letterheads event that I attended in Elkhart, Indiana, was a real eye-opener for me. I was in awe of the beautiful… Read More

Design & Price: 4-by-8-ft. real estate sign

February 4th, 2022 by

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Effective layouts begin in black and white

January 28th, 2022 by

When starting a design, I forget about color—at least temporarily. There are too many other variables to keep track of. Your personality, the… Read More