What’s it cost to produce this 4-by-5-ft. freestanding sign?
Whenever we use our CNC router, I’m always impressed with how great it is and how much better the signs look. This sign... Read More
Vehicle advertising has always been a great way to promote a business. After the initial cost of design and lettering, these rolling billboards... Read More In “Step-by-step: Carved urethane sign” [SignCraft, May/June 2002], I mentioned a four-page checklist that we use here at Danthonia Designs during customer interviews.... Read More In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they... Read More Customers often don’t understand the difference between a full wrap, a partial wrap or basic lettering on their vehicle. Some even refer to... Read More Our local E-911 office was in need of a custom sign for their new office location. We were contracted to provide a cost... Read More Quite often we’re hired upfront for both brand development and wrap design for a vehicle. So we spend a good deal of time... Read More When one of the first indoor shopping malls in my area opened in the late 1960s, it brought in many stores from other... Read More 
Time-tested tools for high-impact vehicle graphics
Successful sales start with the right questions
Design & Price: Box van lettering
Download this illustration and make sales easier
What’s it cost to produce this PVC monument sign?
Make both sides of your vehicle wraps count
Show signs for cars and bikes
See more Articles…
Cover photo: Corazon Verde – Carlos Sánchez Acevedo
In a resort area like Cancun, Mexico, an interesting sign is essential for the tourist-related businesses that line the streets. The gift shops,... Read More
Mark Cheyne: Still sandblasting, still painting
For many sign makers, seeing a sandblasted sign was a turning point in their work and their business. It was for Mark Chenye,... Read More
Cover photo: RA Auto Refinishing – Greg Scott
Ever catch yourself wondering, “What could I do on this sign design to keep it from being just another ordinary sign?” Good news:... Read More
Lessons learned from 50-plus years in the sign business
I’ve bought and sold sign companies several times. They were small shops—never anything major. I have some thoughts on doing that, but we’ll... Read More
Cover photo: Chikaming Police – Doyle Rogers
Conservative estimates are that there are about 400,000 police vehicles nationwide—which is why you see so many of them on the... Read More
Secondary signs that deliver the message
Primary signs—storefronts and freestanding signs—get a lot of attention in SignCraft, but many businesses also depend on smaller secondary signs to tell their... Read More
Through the eyes of a sign shop employee
I’ve hired a few people over the years, briefly as shop owner, several as production manager, but the vast majority of my 41... Read More
Cover photo: The Office – Tim Beyer
Succeeding (or even surviving!) in the sign business in a small town is challenging. The mindset of the market is different than in... Read More
