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Design & Price: Pickup door lettering

August 23rd, 2024 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

Use design to set your work apart from the crowd

August 16th, 2024 by

There are so many businesses on every street of every town. Thousands of vehicles zip down the streets and highways. There’s signage in… Read More

Effective advertising messages for signs and truck wraps

August 9th, 2024 by

When designing art for large signs and truck wraps, it’s easy to get complacent in our creativity and simply go with a standard… Read More

What’s it cost to produce this 4-by-12-ft. fascia sign?

August 2nd, 2024 by

Oftentimes a little extra effort goes a long way towards making a sign stand out. This fascia sign’s clean design and subdued color… Read More

The hidden costs of sign installation

July 28th, 2024 by

I’ve been meaning to share my thoughts on installation costs for years, but it keeps getting put on the back burner. Today’s installation… Read More

Make yard signs pay off for your clients

July 19th, 2024 by

Yard signs are a natural attention-getter. Standing in a yard or along the street, they can be a powerful mini-billboard. They may tap… Read More

Design & Price: 4-by-4-ft. banner

July 13th, 2024 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

5 rules for effective vehicle wraps

July 8th, 2024 by

Bob Behounek did an excellent article on building more effective layouts for signs, “Clutter kills: 6 points for cleaner sign design.” He had… Read More

What’s it cost to produce these printed truck door graphics?

June 28th, 2024 by

We designed this logo for a local electrician long ago. We’ve lettered several trucks for them over the years, but we always did… Read More

Use contrast to guide the viewer’s eye

June 21st, 2024 by

Monotony can kill our sign layouts, choking off any possibility of communicating our client’s message. As sign designers we must constantly find ways… Read More

The restaurant signs of Koh Tao

June 14th, 2024 by

We’re sure the restaurants on the popular tourist destination island of Koh Tao, Thailand, are terrific, but we think the signs are even… Read More

Design & Price: 3-by-12-ft. banner

June 7th, 2024 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More