signcraft

Watch for these six “red flag” customer comments

There are some comments that sign customers make that should put any sign maker on alert. Mike Jackson has spent decades in the… Read More

What would this 4×6 sign sell for?

Randy Howe, Getzumexposure.com, Port Dover, Ontario, Canada  So the customer walks in your shop and says his landlord allows a 24 sq. ft…. Read More

Sam Pitino: Behind the brush once more

Back in 1990, SignCraft interviewed a young up-and-coming sign painter who was living in North Florida. Sam Pitino was 22, full of enthusiasm… Read More

Eric Taylor, village signwriter

England’s roads connect one small town after another, and in years past, many of those towns had a signpainter or two. They provided… Read More

Custom signs fit right into this large format printing business

Ian McLellan’s roots are in the printing business, but getting into trade show displays eventually led him to the sign business. He has… Read More

Download this beautiful teak wood background for FREE!

Download Ian McLellan’s classic teak images today for free! Choose from the Photoshop files or TIFF files, which are smaller and will download… Read More

CNC and LEDs make these all-acrylic illuminated letters happen

Some customers want a sign that is unique, different and creative because they realize that such a sign projects that image about their… Read More

Tips & Tricks – Make adhesive removal easier

The world of vinyl lettering often leaves us with the task of removing glue residue from a surface after removing old vinyl letters…. Read More

Bob Parsons – February 2023

That little bottle of Fish Eye Remover looks frightfully like a lot of bottles of health care products—and that got Bob Parsons [Bob… Read More

Design & Price: 2-by-4-ft. site sign

For every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Use copy blocks to manage the copy

Most signs carry more than one message. This presents an immediate problem to the reader. Their brain asks, “In what order should I… Read More

Tips & Tricks: Try Krylon spray paint over ultra metallic vinyl

I love spraying colors over ultra metallic silver vinyl film then cutting the letters and graphics from it. It retains the metallic look… Read More

PVC monuments deliver durability and lots of appeal

A monument sign delivers a much different look and message than a sign panel mounted between two posts. The additional mass of its… Read More

Free lunch? Send us your Tips & Tricks!

Chester Board, a sign painter friend of mine, told me once how traveling sign painters used to stop by his shop, looking for… Read More

Adam Straus: Growing a custom sign business

Sometimes a high school job can lead you to a lifelong career. For Adam Straus, a high school co-op job landed him in… Read More

Q&A: Are heat transfer t-shirt graphics durable?

Readers want to know: “Are heat transfer t-shirt graphics as durable as screen printed? What’s the best way to produce them?” This reader… Read More

Cut out the words to send a powerful message

One of the benefits of using cut-out letters on a sign on a building is that it transforms the building itself into a… Read More

Signs We’ve Seen: Signs of London

Here’s another case of a sign designer on vacation—and snapping photos of cool signs along the way. This time, it was David Showalter… Read More

Make the main message shout

We naturally notice larger things first. They’re more obvious and more noticeable. The Mack truck beside you in traffic is more conspicuous than… Read More

Design & Price: 3-by-10-ft. printed banner

In every issue, SignCraft gave a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More