Articles

New ride signage creates a park’s new theme

Even though our client has a fully built-out amusement park, which was founded in 1910, our recent project for them was very much… Read More

7 steps to using mascots to build brands successfully

As designers, we’re tasked with creating images that become “sticky” in people’s minds. We’re building images that we hope will not only be… Read More

What’s it cost to produce this 26-by-36-in. 3D sign?

Materials: HDU board: $225 Mahogany molding: $120 Acrylic letters and VHB tape: $110 Paint: $65 Bracket: $500 Gooseneck lights: $150 Total materials: $1170… Read More

Design Clinic: Truck lettering

When someone pulls up to the shop in a stark white truck, looking to upgrade the image of the business he just purchased,… Read More

9 tips for a more successful sign business

There’s a lot to learn if you want to succeed at making signs—design, construction, sales, fabrication and technology are all key aspects. But… Read More

Design & Price: Pickup truck door lettering

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

Designer at work: Braun Bleamer

Braun Bleamer has been in the sign business for over 20 years. Art came naturally to him as a kid, but fine art… Read More

Profile: Jeff Marshall

Turn the clock back to 1985, in Papakura, New Zealand. You’ll find a young Jeff Marshall watching longtime sign writer Ron Aplin letter… Read More

Letters

A great way to give back For the past ten years Catherine O’Donnell and staff of Catherine’s Hairstyling and Barbershop in Sault Ste…. Read More

Get creative with Displacement Maps

Back in the late ’80s, I took a three- or four-day class in Photoshop. At the time, Photoshop didn’t have layers, since we… Read More

Profile: Ottway Signs

Like a lot of sign people, Bruce Ottway found his way into the sign business through an interest in art and design. Forty… Read More

Profile: Scott Hoyt

Shop name: Hoyt Signs Shop size: 1500 sq. ft. Age: 66 Graphics equipment: Gerber Edge Gerber HS-15 Plus cutter Gerber Sabre 408 router… Read More

Shop Trucks

Send us a photo of your shop truck today at signcraft@signcraft. com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read… Read More

Stripes & Graphics: Lane Walker

Lane Walker is best known for his outstanding sign design, like the truck door on the cover of the May/June 2017 issue of… Read More

Know your substrate options

It wasn’t that long ago that you could count the typical substrates used for signs on one hand: overlaid plywood, aluminum, acrylic, corrugated… Read More

Tips & Tricks

How much vinyl is left on that roll? Ever wonder how much vinyl is left on that roll? Grab a dial caliper and… Read More

The details make a difference

The 2017 Sign Invitational is now history. The event was a little smaller this year with a flurry of last minute cancellations. I… Read More

Color splits make your vehicle wraps more disruptive

When designing for truck wraps, we’re always looking for ways for our designs to be more disruptive in the landscape they live in…. Read More

What does it cost to produce this post-and-panel sign?

Materials: Post and panel kit: $879 2½ sheets of ¾-in. PVC board @ $162 each: $405 Paint: $45 Total materials: $1329 Labor: Design/setup:… Read More

Profile: Brent and Judy Grenfell

Shop name: Dana Signs, Redmond, Oregon MC Smith Signs, Bend, Oregon Shop size: Dana Signs: 3600 sq. ft. MC Smith Signs: 4500 sq…. Read More