Putting wood to work
In today’s high-tech, synthetic world, it’s easy for signs to start looking all the same. It doesn’t matter where in the world you… Read More
Articles
Why should I buy from you?
This is a question some sign salespeople and shop owners have difficulty in providing a plausible answer to. After many years of working… Read More
Adobe Illustrator basics
Have you ever loaded Adobe Illustrator on your computer, then tried to figure out how to do some of the most basic functions,… Read More
Knock someone out with an incredible envelope
I started doing custom envelopes about 20 years ago, for fun gifts for friends. Over the years, though, they have greatly influenced my… Read More
A very special sign
We put our hearts into every sign we tackle in our shop, but every once in a while a project comes along that… Read More
Rebranding my own small business
In the 22 years since I founded Graphic D-Signs, I’ve helped rebrand more than 1,000 small businesses around the globe. I’ve always understood… Read More
What’s it cost to produce this 3-by-6-ft. monument?
Materials: HDU board: $973 Pressure treated lumber: $75 Paint and misc.: $85 Hardware, concrete mix: $55 Total materials: $1188 Labor: Design/sales: 2 hours… Read More
Design Clinic: A-frame sign
When you’re driving around town each day, you can’t help seeing the good signs as well as the not-so-good ones. Here’s one that… Read More
6 tips for success with architectural letters
Sourcelist: Architectural letters ARK Ramos: www.arkramos.com Gemini Sign Products: www.geminisignproducts.com Metal Arts: www.mtlarts.com Steel Arts: www.steelartco.com When longevity and durability matter, architectural letters… Read More
Profile: Barry Robertson
Shop name: Robertson Signs Shop size: 500 sq. ft. Staff: 3 Age: 34 Graphics equipment: Easysign software Two Graphtek plotters Online: www.robertson-signs.co.uk Today… Read More
Design & Price: Wall-mounted 3-D sign
In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More
Lasers lead to new markets
Most of the market for laser-engraved and laser-cut graphics didn’t exist before the laser. It simply wasn’t possible to cut with such precision,… Read More
Letters
Ted Maddock For over 60 years, Ted Maddock produced creative signs in the San Jose, California, area. He was first featured in SignCraft… Read More
Profile: Robert Lusk
Shop name: Old Town Sign Co. Shop size: 750 sq. ft. Staff: up to 4 at times Age: 49 Graphics equipment: Mimaki printer… Read More
Shop Trucks
Send us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More
Tips & Tricks
Finding fresh ideas for effective sign layouts If you’re looking for “eye grabbing” ideas for trucks, signs and banners, try this. Walk quickly… Read More
Designer at work: Peter Poanessa
Peter Poanessa was first featured in SignCraft’s September/October 1991 issue. Back then, he mentioned he loved “going to work every Monday”—and he still… Read More
Stripes and graphics in a small market
For Mike Chamberlin and Mark Kramer, hand lettering led to an interest in pinstriping— as it has for many sign painters. If you… Read More
Speak up! Speaking opportunities are great marketing tools
What should you talk about? There are many potential topics for presentations on signs that would be helpful to businesspeople in your community…. Read More
So you’re going to retire (you think)
“Retire? That’s what you do to a car!” says Bill Reidel, of Little Ferry Signs. Bill is a master sign painter and wood… Read More
