Shop Trucks
Send us a photo of your shop truck today at signcraft@signcraft. com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read… Read More
Articles
Follow-up: Robert Frese of Chicago, Illinois
Thirty years ago, Robert Frese decided to specialize in gold leaf lettering, primarily for office doors and storefronts, in the Chicago area and… Read More
Those who listen close the sale
Good listening pays off Really listening can: • Persuade, motivate, guide • Control a prospect’s purchasing efforts • Inflate the prospect’s pride •… Read More
Follow-up: Peter Poanessa of Keene, New Hampshire
Peter Poanessa and his shop, Keene Signworx, were first featured in the September/October 1991 issue of SignCraft. Peter built a new shop four… Read More
Patrick Smith of Orange, California
Patrick Smith was first featured in SignCraft in January/February 1985, at the dawn of the computer age. Patrick went on to use the… Read More
Placing text on a Path
When designing signs, you’ll likely run into times when you need to make text follow along a path of some sort. The path… Read More
Follow-up: David and Robin McDonald
Robin and David McDonald were first featured in the July/August 1993 issue of SignCraft. They opened Avila Sign & Design in 1985 with… Read More
Letters
Getting an early start Dear SignCraft, My daughter Laura was four at the time when I was gilding the Grosvenor Museum sign. When… Read More
Laser at work: ADA signage
ADA signage resources Information: Signs And The ADA/ABA Manual Since the dawn of the ADA, Sharon Toji, has been helping sign companies and… Read More
John Deaton of Ages Brookside, Kentucky
John Deaton was first featured in the May/June 2000 issue of SignCraft. In 2012, John switched from signs to freelance illustration for a… Read More
There’s plenty of large format printing to sell
Flat signs, full wraps, partial wraps, floor graphics, banners and wall graphics that can go on almost any surface—there are plenty of profitable… Read More
Diesel-powered mechanical sign painting marvel
When the idea of the Sign Challenge was first discussed, Peter and I were eager to enter. Samples are such a critical part… Read More
Mockups sell designs
More tips to help you get the logo approved Communication: Have conversations up front about who their new logo should be targeting. Find… Read More
What’s it cost to produce these three jobsite signs?
Materials: Three 18-by-24-in. aluminum composite panels — $75 Three metal sign frames — $54 Stainless steel screws and nuts — $24 Vinyl film… Read More
Stripes & Graphics: Bruce Ottway
Bruce Ottway had been hand lettering for a few years when a friend asked if he could pinstripe his street rod for him—a… Read More
Design Clinic: Monument sign
This design clinic is an example of a familiar problem, like many of the others we have worked on recently. Certainly there is… Read More
Tips & Tricks
Read this article and many more like it with a membership to SignCraft.Already a SignCraft.com Member? Click here to log in.- or -Join… Read More
Signs We’ve Seen
We’d like to see your work! …or photos of signs you’ve seen. Email them today to signcraft@signcraft.com or mail to SignCraft, PO Box… Read More
Shop Trucks
Send us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More
Special effects can add a lot to the lettering
Sign makers have long been using special effects to make letters on flat signs more intriguing. Years ago it was common to add… Read More
