Do you really need a graphic with the lettering?
October 4th, 2021 by signcraftYears ago, Chuck Donald, the Design Director for a cool magazine called Before & After, did an article on designing a “wordmark”—a logo… Read More
Letters: October 2021
October 1st, 2021 by signcraftJay Szczoczarz: 1971—2021 Jason Scott (Jay “Z”) Szczoczarz, 50, of Rehoboth, Massachusetts, passed away following a brief illness on September 16, 2021. A… Read More
The ampersand is your friend
September 26th, 2021 by Bob BehounekA few weeks ago I heard someone on the radio say it was National Ampersand Day. Really—a special day just in honor of… Read More
Beyond signs: The artwork of Rob Cooper
September 24th, 2021 by Rob CooperBy anyone’s standards, Rob Cooper serves a unique market. His studio is on the island of Koh Tao, Thailand—a two-hour boat trip from… Read More
Tim Peterson: The power of pictorials
September 21st, 2021 by signcraftIn years past, many artists found their way into the sign business because painting signs was a practical application of their art and… Read More
Tips & Tricks: Shop-built vinyl storage rack
September 22nd, 2021 by signcraftWe have several of these shop-built storage units for roll goods throughout our shop, including one directly behind our digital printer. We have… Read More
Tips & Tricks: Removing vinyl adhesive
September 22nd, 2021 by signcraftGetting the old vinyl off a signboard or vehicle is only half the story. Removing the adhesive can be more of an issue…. Read More
Put the logo in a letter
September 13th, 2021 by signcraftThat made for a catchy headline, but it really should say “Put the graphic in the letter.” Rather than using a separate image… Read More
Designing on spec: Breaking into a new market
September 11th, 2021 by Dan SawatzkyBefore we begin, it is important that I first give my definition of a sign: At our shop, we define a sign as… Read More
Follow-up: Tim Peterson
September 5th, 2021 by signcraftTwenty-two years after he was first featured in the in the November/December 1999 issue of SignCraft, Tim Peterson is still turning out beautiful,… Read More
Letters: September 2021
September 6th, 2021 by signcraftThe Showcards Book by Mike Meyer Here’s the latest book from Sam Roberts and the folks at Better Letters: A collection of full-color… Read More
Red truck? Go with grays.
August 30th, 2021 by signcraftBraun Bleamer [Jet Signs, Palmerton, Pennsylvania] learned to work with color choices for red vehicles in his early days of lettering racecars. You… Read More
