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June

Tips & Tricks

June 22nd, 2016 by

Upgraded table signs made easy A client, an exclusive restaurant, needed new Reserved signs for the tables in the restaurant. I scribbled a… Read More

Profile: Stuart Wright

June 22nd, 2016 by

Shop name: Sign Related Age: 35 Shop size: 1400 sq. ft. plus 200 sq. ft. upstairs for office and print room Graphics equipment:… Read More

Letters and the power of contrast

June 22nd, 2016 by

Nothing turns a viewer off like visual monotony. We’re programmed to be interested in variety. In the case of sign design, that means… Read More

Design & Price: Two 3-by-10-ft. banners

June 22nd, 2016 by

In every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More

April

Shop Trucks

April 25th, 2016 by

Send us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More

Deliver on your promises

April 25th, 2016 by

During every prospect or client sales opportunity, we make promises. It may be about a call back, future appointment, product delivery quality or… Read More

Paints and finishes: There are plenty of options

April 25th, 2016 by

In the sign business, we have to deal with a lot of different substrates and a lot of different sign applications. It takes… Read More

Profile: Ken Stiffler

April 25th, 2016 by

Shop name: Sign Design Wooster Shop size: 5000 sq. ft. Staff: Seven full-time, three part-time Age: 57 Graphics equipment: FlexiSign software Mimaki JV33-130… Read More

Profile: Ken Sowinski

April 21st, 2016 by

For me, this all started with a trip to a car show at the Chicago Amphitheater in 1964. A neighbor who was involved… Read More

Collaborate and expand your capabilities

April 21st, 2016 by

A lot of great sign work has been the result of collaboration between sign designers. Jim Aquino has tapped into the skills of… Read More

What’s it cost to produce this 20-by-30-in. 3D hanging sign?

April 21st, 2016 by

Materials: 1-in HDU board — $120 ACM, PVC board, steel, etc — $40 Adhesives and paint — $10 Total materials — $170 Labor:… Read More

Letter the truck — not just the doors

April 21st, 2016 by

The traditional approach to truck lettering has long been to treat the door as the format. Maybe that’s because for years trucks had… Read More