Seven steps to succeeding at vehicle wraps
August 30th, 2016 by signcraftThere’s no doubt about it. Well-executed vehicle wraps pack a lot of potential for high-impact advertising. They are also potentially quite profitable for… Read More
What’s in a name?
August 30th, 2016 by Dan SawatzkyEach participant in the workshops we host receives a custom-made dimensional name plaque. A large display of them greets our guests as they… Read More
Design Clinic: Freestanding sign for a nursery
August 27th, 2016 by Bob BehounekI was heading to the store the other day when I spotted a very plain, uninteresting sign. Normally I zip right by signage… Read More
Tips & Tricks
June 22nd, 2016 by signcraftUpgraded table signs made easy A client, an exclusive restaurant, needed new Reserved signs for the tables in the restaurant. I scribbled a… Read More
Profile: Stuart Wright
June 22nd, 2016 by signcraftShop name: Sign Related Age: 35 Shop size: 1400 sq. ft. plus 200 sq. ft. upstairs for office and print room Graphics equipment:… Read More
Letters and the power of contrast
June 22nd, 2016 by signcraftNothing turns a viewer off like visual monotony. We’re programmed to be interested in variety. In the case of sign design, that means… Read More
Design & Price: Two 3-by-10-ft. banners
June 22nd, 2016 by signcraftIn every issue, SignCraft gives a few sign makers an imaginary project. We ask them to do a sketch of the sign they… Read More
Shop Trucks
April 25th, 2016 by signcraftSend us a photo of your shop truck today at signcraft@signcraft.com or to SignCraft, P.O. Box 60031, Fort Myers, FL 33906. Read this… Read More
Deliver on your promises
April 25th, 2016 by Richard McKinleyDuring every prospect or client sales opportunity, we make promises. It may be about a call back, future appointment, product delivery quality or… Read More
Paints and finishes: There are plenty of options
April 25th, 2016 by signcraftIn the sign business, we have to deal with a lot of different substrates and a lot of different sign applications. It takes… Read More
Profile: Ken Stiffler
April 25th, 2016 by signcraftShop name: Sign Design Wooster Shop size: 5000 sq. ft. Staff: Seven full-time, three part-time Age: 57 Graphics equipment: FlexiSign software Mimaki JV33-130… Read More
Profile: Ken Sowinski
April 21st, 2016 by signcraftFor me, this all started with a trip to a car show at the Chicago Amphitheater in 1964. A neighbor who was involved… Read More
