Profile: Ken Stiffler
April 25th, 2016 by signcraftShop name: Sign Design Wooster Shop size: 5000 sq. ft. Staff: Seven full-time, three part-time Age: 57 Graphics equipment: FlexiSign software Mimaki JV33-130… Read More
Profile: Ken Sowinski
April 21st, 2016 by signcraftFor me, this all started with a trip to a car show at the Chicago Amphitheater in 1964. A neighbor who was involved… Read More
Collaborate and expand your capabilities
April 21st, 2016 by signcraftA lot of great sign work has been the result of collaboration between sign designers. Jim Aquino has tapped into the skills of… Read More
What’s it cost to produce this 20-by-30-in. 3D hanging sign?
April 21st, 2016 by Dayna ReedMaterials: 1-in HDU board — $120 ACM, PVC board, steel, etc — $40 Adhesives and paint — $10 Total materials — $170 Labor:… Read More
Letter the truck — not just the doors
April 21st, 2016 by Braun BleamerThe traditional approach to truck lettering has long been to treat the door as the format. Maybe that’s because for years trucks had… Read More
Tips & Tricks
February 25th, 2016 by signcraftBuild this premask dispenser This premask dispenser allows you to access four different widths of premask at any time. The dispenser is situated… Read More
Follow-up: Robert Frese of Chicago, Illinois
February 25th, 2016 by signcraftThirty years ago, Robert Frese decided to specialize in gold leaf lettering, primarily for office doors and storefronts, in the Chicago area and… Read More
Those who listen close the sale
February 25th, 2016 by Richard McKinleyGood listening pays off Really listening can: • Persuade, motivate, guide • Control a prospect’s purchasing efforts • Inflate the prospect’s pride •… Read More
Follow-up: Peter Poanessa of Keene, New Hampshire
February 24th, 2016 by signcraftPeter Poanessa and his shop, Keene Signworx, were first featured in the September/October 1991 issue of SignCraft. Peter built a new shop four… Read More
Laser at work: ADA signage
February 24th, 2016 by signcraftADA signage resources Information: Signs And The ADA/ABA Manual Since the dawn of the ADA, Sharon Toji, has been helping sign companies and… Read More
There’s plenty of large format printing to sell
February 24th, 2016 by signcraftFlat signs, full wraps, partial wraps, floor graphics, banners and wall graphics that can go on almost any surface—there are plenty of profitable… Read More
Stripes & Graphics: Bruce Ottway
February 23rd, 2016 by signcraftBruce Ottway had been hand lettering for a few years when a friend asked if he could pinstripe his street rod for him—a… Read More
