Online Exclusives

Design & Price: 4-by-12 storefront sign

January 3rd, 2025 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

Residential signs for fun and profit

December 20th, 2024 by

As sign makers, we deal with people every day who have to buy a sign to advertise their business. But most people never… Read More

Busting the myths about selling design

December 13th, 2024 by

The internet message boards are lit up with sign companies complaining about many challenges they’re experiencing. In some respects, the challenges they’re experiencing… Read More

What’s it cost to produce this 4-by-5-ft. freestanding sign?

December 8th, 2024 by

Whenever we use our CNC router, I’m always impressed with how great it is and how much better the signs look. This sign… Read More

Time-tested tools for high-impact vehicle graphics

November 30th, 2024 by

Vehicle advertising has always been a great way to promote a business. After the initial cost of design and lettering, these rolling billboards… Read More

Successful sales start with the right questions

November 22nd, 2024 by

In “Step-by-step: Carved urethane sign” [SignCraft, May/June 2002], I mentioned a four-page checklist that we use here at Danthonia Designs during customer interviews…. Read More

Design & Price: Box van lettering

November 15th, 2024 by

In every issue, SignCraft gave a few sign makers an imaginary project. We asked them to do a sketch of the sign they… Read More

Download this illustration and make sales easier

November 9th, 2024 by

Customers often don’t understand the difference between a full wrap, a partial wrap or basic lettering on their vehicle. Some even refer to… Read More

What’s it cost to produce this PVC monument sign?

November 1st, 2024 by

Our local E-911 office was in need of a custom sign for their new office location. We were contracted to provide a cost… Read More

Make both sides of your vehicle wraps count

October 25th, 2024 by

Quite often we’re hired upfront for both brand development and wrap design for a vehicle. So we spend a good deal of time… Read More