How to show the true value of a sign to a client
“We’ve been in business for over 50 years,” says Larry, “and I cannot count the times a customer’s first question was ‘How much… Read More
“We’ve been in business for over 50 years,” says Larry, “and I cannot count the times a customer’s first question was ‘How much… Read More
Age: 49 Shop name: Raynbow Signs City: Palmerston, Ontario, Canada Staff: Five plus Ray Shop size: 4800 sq. ft. Graphics equipment: Roland SolJet… Read More
First two monument signs Dear SignCraft.com, I am the second generation in my family’s sign company. We started as a wide-format printing company… Read More
When Jon Depreter was first featured in SignCraft 17 years ago [May/June 2004], he had a busy one-man shop in New York’s Hudson… Read More
Shop name: Vital Signs LLC City: Thomasville, Georgia Staff: Five plus Chris and Debi Shop size: 5500 sq. ft. Graphics equipment: HP Latex… Read More
Shop Name: MaxSigns City: Bend, Oregon Shop size: 400 sq. ft. Age: 69 Graphics equipment: 24-in. Graphtech / 15-in. Gerber envision plotter… Read More
As you see in every issue of SignCraft, CNC routing makes a wide variety of 3-D signage not only possible, but practical. The… Read More
The seven-second legibility test I fully agree with the sentiments stated by Ken Millar [see Designing signs for legibility: Letter size and Designing… Read More
After seeing the Beyond the routine magnetic sign feature on SignCraft.com last week, Gary Thorsby [Pacific Signs, Eugene, Oregon] sent us a few… Read More
Most sign shops handle a large variety of sign projects and almost all of them are made specifically to meet a customer’s needs…. Read More
A customer just emailed you to say they bought a new truck and want a new design for it—an upgrade from the rather… Read More
Magnetic signs, like any vehicle lettering, can be powerful advertising for a small business. Likewise, they can also be generic identification that lets… Read More
Shop name: Midwest Signworks Size: 2400 sq. ft. Staff: Rose, Ray and Lynn Equipment: 54-in. Roland VersaCAMM Roland 300 vinyl plotter Signlab sign… Read More
Mike Meyer’s upcoming book: “Sign Painting” Dear SignCraft, Read this article and many more like it with a membership to SignCraft.Already a SignCraft.com… Read More
Shop name: Historic Sign Restorations City: Rochester, New York Age: 60 Staff: Ian plus Scott Knox Shop size: 800 sq. ft. Online: www.historicsignrestoration.com… Read More
Check out this creative sign work by SignCraft’s readers. We’re always interested in seeing your work or photos of great-looking signs you’ve seen…. Read More
Almost every sign shop makes 4×8 signs. The uncut panel fits the square footage requirements of many sign codes, and they are efficient… Read More
The 4×8 sign is a very common format for most sign shops. Many sign code restrictions limit certain signs to 32 sq. ft…. Read More
We gave three top sign designers the following scenario and asked them to do a drawing of the graphics they might have produced… Read More
When Ian Macdonald was thinking about getting back in the sign business after being out of it for a while, he noticed how… Read More