Articles

2024 Reader Survey – What is your minimum shop charge?

One of the questions we asked in our recent Reader Survey was, “Do you have a minimum shop charge and if so, how… Read More

Cover photo: Floral Culture – Scott Martin

Scott Martin was an outstanding sign maker from Hamilton, Ontario, Canada, who passed in October of 2020. We had been planning a feature… Read More

How to do an easy hand carved background

Hard carving the background on HDU signs is a unique effect that can add a lot of interest—and it’s easy. Dayna Reed, creator… Read More

Cover photo: F&B Oyster Co., Sanibel Island, Florida

Like many readers, one of the things we here at SignCraft miss about the print edition of the magazine was the cover photo…. Read More

2024 survey results: How do your gross sales compare?

In 44 years of doing SignCraft, we’ve rarely asked readers to share their annual sales numbers in our Reader Surveys because we assumed… Read More

Q&A: Do you calibrate your monitor?

A reader wants to know: “Do others calibrate their display to match the output from their digital printer? If so, how do they… Read More

Video: Ross F. George and The Speedball Textbook

Sam Roberts at Better Letters did a video with the folks at Letterform Archive on Ross George, the creator of the Speedball pen… Read More

The signs of Fisherman’s Wharf

San Francisco’s Fisherman’s Wharf is among the most popular tourist destinations on the West Coast—packed with sights to see, places to shop and… Read More

What will a sign shop look like in 2025?

Not long ago we got a note from a reader, Janine Townsend, Townsend Legacy Signs, Bagdad, Kentucky. She reminded us of an article… Read More

Mike Jackson: Five decades in signs and graphics

Back in 1981, a packet of photos arrived in the mail at SignCraft from a young Oklahoma sign painter named Mike Jackson. We… Read More

Want a cool 3D effect? Try embossed copper sheeting.

The “anything goes” approach to creative sign making gets used frequently at Southpaw Signs, Oceana, California. Looking through examples of their work, you’ll… Read More

Two colors, high impact

Signs face a lot of visual competition out in the real world. Other signs, billboards and traffic are all drawing readers’ eyes away… Read More

Inbox – February 2024

New Australian sign magazine for sign painters Jumbo Magazine aims to capture in print the stories of the tradition of hand-painted signage from… Read More

Step-by-step – Making a multilayer 3D sign

Router-cut letters on a smooth or textured background give a nice 3-D feel, but layers accent the dimensional effect even more. Dayna Reed… Read More

Q&A: Choose a durable chrome film for vehicle graphics

A reader wants to know: “I’d like to hear what others think is the best chrome film for computer-cut vehicle lettering.” Chrome- or… Read More

Sean Beauchamp: Custom signs on the California coast

Custom sign shops are unusual, creative places. While many businesses buy products and resell them or manufacture a line of products to sell,… Read More

The sign designer controls what gets read—and when

It’s true: a picture—or a simple graphic—is worth 1,000 words. This Instagram post is a great example that carries a powerful message for… Read More

Roger Cox: Back to sign making

Roger Cox waded into the sign business right out of college in 1988, a graduate from Rocky Mountain College of Art and Design…. Read More

SignCraft’s Instagram delivers loads of free inspiration

If you’re already an Instagram user, be sure to visit @signcraftmagazine to see over 1500 images of outstanding signs of all types—trucks, 3D, … Read More

6 type tricks that make sign layouts more effective

There’s more to creating an interesting, effective sign layout than grabbing a cool typeface and typing the text into the layout. The spacing,… Read More